The Growing Demand for Virtual Tours Within the Automotive Industry & Luxury Transportation
Virtual Tours are often associated with real estate and viewing properties online. However, there are plenty of other industries that can benefit from incorporating a virtual tour into their business. For today’s post, we’re going to focus on the automotive industry as well as luxurious forms of transportation.
Whether it’s for the purpose of buying/leasing or for leisure, the future of viewing vehicles is in the digital realm. A virtual tour allows you, the user, to explore not only the exterior but also the interior and the various features a car has to offer - all from the comfort of your own home.
Here is Toyota’s Booth from GIIAS 2016 where they showcased their next generation of vehicles. Users can virtually explore this impressive 33,000 square foot showroom and get an in-depth look at 30 vehicles!
From an automotive manufacturer/dealership standpoint, there are also several benefits from incorporating virtual tours into their marketing strategy. It’s a unique way to stand out from the competition and elevate brand awareness. Google research has shown that a 3D Virtual Tour increases business traffic by 41% (130% increase within the 18-34 age range!)
Now if you just have a passion for luxury cars, you’ll definitely enjoy this unique virtual tour. The Firstgear Luxury Car Showroom (based in the Netherlands) specializes in speed and luxury cars including Ferrari, Maserati, Porsche, Mercedes, and many more!
In terms of luxury, it doesn’t get any better than a yacht. Whether you’re actually in the market or you want to just daydream for a minute, there’s no doubting that a Virtual Tour provides an immersive experience in what it feels like to be on one of these beautiful vessels!